The Challenge
Bring Israel Home, an official follow-up partner for Birthright Israel, was looking to create consistency around its brand image and messaging as well as a system for creating designs in the future.
Our Services
Dryve Marketing developed a Brand Toolkit for Bring Israel Home including a visual language, style guide, messaging, and design templates. The new brand emphasized Bring Israel Home’s youthful spirit while also connecting participants back to their Birthright experience.